WINTER FILM MARKET – SCHEDULE

Organiser: Croatian Independent Cinemas Network
How long: 2 days (overnight)
When: 3 and 4 February 2016
Where: Zagreb, Europa Cinema

SCHEDULE

DAY 1

10:30 – 11:00 Gathering at Europa Cinema
11:00 Market opening

Presentation of news from the distribution world

11:10 – 12:45 – Discovery, MRTN media, FMFS, Hulahop, Blitz
12:45 – 14:00 – Lunch
14:15 – 15:15 – Emergency session of the Cinema Network
15:15 – 16:30 – WORKSHOP: Marketing models in the cinema sector – direct effects on programme and financing depending on the choice of marketing forms of activities
Speaker: Josip Nakić Alfirević
* additional descriptions of the workshop below

17:00 – Screening of Brooklyn, dir. John Crowley, country: Ireland, United Kingdom, Canada
19:00 – Screening of Labyrinth of Lies, dir. Giulio Ricciarelli, country: Germany
21:00 – Informal hangout at Vinyl bar

DAY 2

Presentation of news from the distribution world

10:00 – 11:30 – 2iFilm, Continental film, Pa-dora, Restart
11:30 – 11:45 – Break
11:45 – 13:00 – New practices/experiences/programmes (four 15-minute presentations)
Selma Mehadžić and Katarina Crnčić – Europa Cinema’s activities for children
Slobodanka Mišković – collaboration with the Croatian National Theatre in Rijeka, concerts, Rijeka Summer Nights, travelling workshops at schools, library/media library at Art Cinema (films, books etc.)
Hrvoje Laurenta – alternative content (screenings of operas, ballets, stage dramas, concerts etc.)
Marijana Bošnjak – Film in residence, Film Business Academy

13:00 – 14:30 – Lunch
14:30 – 16:00 – Presentation and discussion about Network’s joint programmes in the upcoming period
16:00 – 16:15 – Break
16:15 – 17:15 – Presentation of technological novelties (licensed companies, market news pertaining to equipment, ticketing etc.)

Prahin-inc (Drago Prahin)
– laser projectors, i.e. laser source of light in theatres
– 3D system presentation
– cinema equipment insurance presentation

Dcinex (Igor Rahelić)
– Dcinex group in short
– Dcinex NOC (Network Operation Centre) and service provided
– Barco ICMP (Integrated Cinema Media Processor)
– Barco Laser Phosphor Cinema Projectors

SmartAV (Zlatko Jelačić)
– Digital cinema: Early of Late Majority

Avinstal (Igor Sinc)
– technologies of storing materials in cinemas and material storage use in everyday work
– company services in general

kupiulaznicu.hr
– presentation of the ticketing system kupiulaznicu.hr

17:30 – Screening of Out of Nature, dir. Ole Giæver, country: Norway

* WORKSHOP

SPEAKER: Josip Nakić Alfirević

FOCUS: Marketing models in the cinema sector – direct effects on programme and financing depending on the choice of marketing forms of activities
A choice of a particular marketing model(s) in film title exploitation, its orientation towards target audiences and possible synergies are undoubtedly crucial for the final results, both in terms of programme and finances.
The workshop will be based on preliminary data gathered through a questionnaire designed and processed by the workshop mentor and through specific targeted exchange of experiences and good practice examples between the workshop participants.

WORKSHOP OBJECTIVE(S): to use presentation and good practice examples to optimise marketing models and achieve a better level of efficiency in programming and finances.

PARTICIPANTS:
– public open university cinemas (planned by group agreement)
– other Network members interested in exchange of good practice examples in the implementation of specific marketing models